Beyond the apps and web pages
Presenting H5 pages as native apps on the user's desktop
Displayed on the user's desktop
Being installed···
Simple installation
Native app experience
Offline access
Notification push
User data return
Occupied small memory
Simple installation
Native app experience
Offline access
Notification push
User data return
Occupied small memory
50%
of users refuse to take a long time to download an app
Web2App only takes 5s to install on the user\'s desktop
80%
of users refuse to take a large of memory to download an app
Web2App doesn't take up storage space on their devices
90%
of users refuse to take mobile traffic to download an app
Web2App is less than 1MB in size
60%
of users will not visit the website again because they can't remember the domain name
Web2App will be displayed on the user's desktop directly, all the user need to do is tap
90%
of users will not visit the website again because they do not receive corresponding information
Web2App will push content of interest to users and attract them to visit for a longer period of time
Advantages of Web to App
App Releasing
App size
APP request duration
App installation
App updates
Notifications
Data attribution
Web2App
No need for listing review, applications can be relisted
Less than 1MB
Support offline access
No leaving the current conversion path, smooth installation
No review required Automatically without user awareness
Support image and text push Customizable and precise push
100% accurate
APP
Need to wait for review Applications cannot be relisted
Tens to hundreds of MB
Minutes or more based on app size and network conditions
Need to leave the current page
Requires review, Requires manual update by user
Image push is not supported
Not 100% accurate
H5
/
/
It will take about a few seconds to install depending on the page content and network conditions
Installation is not supported
No review required Automatically without user awareness
Push is not supported High user churn
100% accurate
More data support
Enter
Source data
Support user source display, support the reflow of user data connected to DSP, and quickly identify good channels
Push data
Supports push and reflow effect data to accurately reach and awaken silent users.
Usage data
Support users to enter the page, install the application, enter the application process data display, and easily grasp user conversions
Web2 App
Beyond the apps and web pages